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Multicultural Markets and Leading through Sponsorship
Are you truly prepared to lead in a world where multiculturalism is becoming the norm, and are you equipping your team with the sponsorship they need to thrive?
As leaders in the creative professional services industry, we often talk about innovation, strategy, and success, but how often do we reflect on the rapidly changing demographics that are reshaping our clients' markets and, in turn, our own leadership strategies? The rise of multicultural markets and the growing importance of sponsorship, rather than mere mentorship, offer invaluable lessons for today’s creative leaders.